Why Your Trade Show Booth Needs a Bar

Need help spreading brand awareness for your beverage or event-planning business? Try a trade show! Attend the right one, and you’ll meet potential customers and business partners. First, you’ll need to find the right trade show. Here’s a list of 30 to inspire you, from a food manufacturing conference in Florida to a summer fancy food show in NYC.

Once you’ve found the right trade show, you’ll need a booth—and a bar— that makes waves. The most creatively-designed trade show booths are usually the most popular. That means they draw the most visitors, business leads, and have the biggest social media impact. How do you design a booth like that? Here are a few insider tips.

Make it Interactive

Visitors love interactive demos like touch screens and product displays. Own a brewery? Set up a full bar with sample beers and serving glasses. People also love playing games and winning prizes. Our Flash Bar offers plenty of counter and storage space for displays and storing giveaway swag. Take some inspiration from Barecular and add an embedded TV screen for your demos.

Stay on Brand

From banners to freebies, design your booth with consistent branding. Want to convey an upscale look? Our Professional Portable Bar is sleek and stylish. Even better, it’s easy to transport and includes interchangeable brand-able panels. These panels offer a wide variety of custom laminate looks, as well as the option to add custom graphics or signage.

Craft the Perfect Setting

What do you want visitors to feel, think, or experience about your brand, at your booth? Once you know that, design a setting that presents an ideal vision of your brand. Then bring your vision to life, and make the most of your space, with our flexible, modular Flash Bar. If you’re an event planner, this is your chance to get creative with themes. Imagine wedding toasts by the beach in Maui, or dinner cocktails in a chic Manhattan bar. Add branded cut-outs, cool backdrops and bold images to stage a fun scene. This will encourage attendees to take pics that they’ll post on social media, and tag your biz!

Keep it Budget-Friendly

If you’re working with a small budget, adaptability is key. If you want a lot of elements, our modular Flash Bar incorporates flexible building blocks that you can arrange to fit your space and vision. Remember how much fun you had with legos? Bar modules can include a welcome podium, digital screen holder, signage display entrance, plus various walls and partitions. You can also start with the essentials and add more bar segments later. It’s also easy to transport, set up, and take down for potential savings on shipping and labor.

Watch a Flash Bar assembly video on YouTube. 30-Degree Flash Bar Segment Assembly

See How We Do It

By the way, if you’d like to check out our booth (and how we use our bars), we’ll be at the National Restaurant Association Show. We can’t wait to celebrate together in Chicago at McCormick Place, May 21 – 24, 2022. From expert-led sessions unpacking new industry challenges and opportunities to industry-leading products and solutions for growth, the 2022 Show will help you find what you need to navigate today’s marketplace.

Book a Booth, Get Your Bar!

Ready to design your custom trade show bar and greet the crowds? Give us a call at 877-709-7636 today!